The Emirates Identity Authority has updated the ID card issuance procedures on its website in the light of the Cabinet’s decision no. 25 for 2011. These procedures are provided in 7 languages; namely, Arabic, English, French, Urdu, Hindi, Persian and Chinese.
The procedures include 4 key themes: first time registration procedures (New), ID card renewal procedures (Renewal), ID card replacement issuance procedures and ID card-residence linkage procedures.
Abdul Aziz Al Maamari, Director of Public Relations and Marketing at the Emirates Identity Authority, said: “The Emirates ID has already updated all ID card issuance procedures on its website and has provided these procedures in 7 languages. This coincides with an extensive media campaign aimed at urging individuals to register in the ID card to avoid delay fees.”
Al Maamari clarified that the campaign would include printing around 2 million brochures in Arabic and English. The brochures would be distributed across the UAE within the coming days through a number of Arabic and English newspapers as well as through PO boxes in co-operation with the Emirates Post, Emirates ID service points and many UAE government and private service providers, he said, adding that an advertisement campaign would also be launched on public buses in several emirates.
He noted that this extensive media campaign is aimed in the first place at urging UAE nationals and residents to register in the ID card and renew the already expired ID cards and not to wait till the last minute of the final grace periods granted for registration or renewal so as to avoid delay fees. This proves that the Emirates ID’s priority is to complete the population register program and the ID card project and not to collect fees, he said.
Al Maamari pointed out that the campaign, which is expected to target a large section of the UAE population, would explain the ID card issuance procedures and the required documents to customers and would throw the light on the granted grace periods, the relevant delay fees and some information for customers to get a superb qualitative service.
The provision of this information to customers by means of printed matter and via the Emirates ID’s website comes as part of a number of new procedures that the Emirates ID started recently to implement based on its keenness on familiarizing all the nationalities residing in the UAE with the new ID card issuance procedures.
Meanwhile, Al Maamari called on those in charge of the UAE websites, on which the ID card issuance procedures had recently been published, to update all the data related to the ID card as comprehensive changes had been made to these procedures and the associated registration fees, delay fines, grace periods etc., thereby avoiding any confusion on the part of customers.
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