Emirates ID Strategy 2010-2013

Our Values

  • Customer Orientation: Utmost dedication to achieve customer satisfaction, keeping transparency, gaining their trust and value their feedback; in order to improve the organization’s services
  • Teamwork: Embed team work spirit through knowledge transfer as to achieve the organization’s ultimate objectives and goals
  • Trust: To create a supportive ENVIRONMENT by trusting each other’s good intent and make it a pillar of our culture
  • Ownership: To take a full responsibility for our work . We’ll keep our agreements and accept the consequences of our actions
  • Innovation: The capability of providing and developing new innovative/diverse solutions seeking excellence

Strategy Implementation Results

 

Strategic KPIs

Strategic ObjectiveKPITarget for Q3 2013Actual Value*Status
Enroll and maintain an accurate,  comprehensive and up-to- date population registerAverage registration capacity at registration centers and preventive medicine centers per day20,00018241
Emiratis enrolled in the Population Register (%)98%95.22%
Residents enrolled in the Population Register (%)98.64%95.33%
Average daily registration of residents in the Population Register1400014843
Accuracy of data in the Population Register (%)95%.799.9%
Accuracy of fingerprinting (%)98%98.16%
Develop a secure, and integrated  infrastructure enabling data access and  exchangeCompletion of secure infrastructure for data sharing (%)100%88%
External partner satisfaction with information sharing processes  and eServices (%)90%%87.3
Establish the ID card as the most valued card in the UAEGeneral awareness about card  functions (%)90%88.44%
Concluded/potential annual partnerships and MoUs (%)100%93.33%
To build a service-based organization focused on attaining objectives, improving  customer service and establishing efficient  result-oriented internal services.Occupational satisfaction (%)78%88.06%
Customer satisfaction (%)85%91%
Attaining revenues as set by approved budget (%)100%156.55%
Emiratisation among leadership category (%)100%100%
Emiratisation among supervisory category (%)100%100%
Emiratisation among executive category (%)100%100%
Emiratisation among professional and technical category (%)90%100%
Job turnover rate for nationals5.515.32

 

Operational KPIs :

Strategic ObjectiveKPITarget for Q3 2013Actual Value*Status
Enroll and maintain an accurate,  comprehensive and up-to- date population registerCustomer complaints resolved on time/total complaints (%)77.64%88.54%
Remarks resolved within specified time (%)80%97.18%
Number of new eServices provided to facilitate registration24
Internal customer satisfaction about the registration system (%)90%84%
Availability of the registration system (%)100%99.9%
Emiratis who renewed their ID cards/total expected number (%)95%91.49%
Returned cards by customers/total produced cards (%)1.50%0.13%
Rejected cards/total number of produced cards (%)1.7%1.67%
Satisfaction of government customers about the populations statistics service (%)85%87%
Maximum number of days database is broken down (except for planned time)/operational time20
Develop a secure, and integrated  infrastructure enabling data access and  exchangeNumber of agreements made to use the digital identity2014
Completion of the electronic integration project (%)100%85%
Establish the ID card as the most valued card in the UAENumber of implented activities, events and theme in the Marketing and Community Outreach Plan2330
Number of implemented social participations1833
Completion of the the Marketing and Community Outreach Plan (%)100%99%
Distribution of the eCard reader/annual target (%)72%27.34%
To build a service-based organization focused on attaining objectives, improving  customer service and establishing efficient  result-oriented internal servicesCompletion of renewing ISO 27001 project (%)100%100%
Employee awareness of Emirates ID objectives (%)85.33%86.36%
Employee satisfaction about internal communication (%)80%81.2%
Completed internal applications during the set period (%)95%75.49%
Customer satisfaction about the services (%)95%91.6%
New services provided (%)75%100%
Average time to complete tenders3020.6
Average time to complete practices (days)158.1
Average time to complete direct purchasing orders75.09
Average time to sign contracts3036.58
Supplier satisfaction about Emirates ID (%)85%82.76
Average time to settle financial obligations for external customers106.6
Number of days needed to close the accounts every 3 months16.58
Spending from the budget without group 21 salaries (%)100%86.08
Departments measured through implementing the strategy (%)100%100%
Projects that have been identified in the strategic plan (%)100%100%
Average suggestions for 100 employees110112.23
Implemented suggestions/proposed (%)30%46.43%
Average training hours for each employee in the leadership category1718.5
Average training hours for each employee in the supervisory category18.520.53
Average training hours for each employee in the executive category1613.61
Average training hours for each employee in the specialized category12.4717.93
Trainees in the leadership category (%)100%100%
Trainees in the supervisory category (%)100%86.22%
Trainees in the executive category (%)100%94.44%
Trainees in the specialized category (%)100%96.55%

Briefs the performance of the Strategic Plan

  1. Report time period 2011
  2. Report time period 2012
  3. Report time period 2013